Discover what your audience feels — and why they connect with your content.

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Emotional understanding: identify the exact emotions your content triggers in the audience, minute by minute.

  • Discover

    The audience’s real emotional and cognitive reaction while watching the content, allowing you to understand what they truly feel and think.

  • Measures

    The unconscious responses of your audience (facial and eye micro-movements, heatmaps, pupillometry…). Discover their REAL engagement with what they see.

  • Analyze

    Key plotlines and characters, tracking viewer attention minute by minute to identify peaks of interest and drop-off points.

  • Evaluate

    Strengths and weaknesses of the content to optimise marketing campaigns, launches and premieres / Evaluate the strengths and weaknesses of the content to optimise key segments and create the most effective marketing, launch and premiere campaigns.

  • Optimize

    The effectiveness of the content at any stage (idea, development, broadcast) by analysing both conscious and unconscious variables.

Precise audience-measurement data

Deep cognitive and emotional insights
Emotional evaluation criteria
Personalised report
Adapted to any country
Non-intrusive neuroscientific analysis
I´m interested
Heatmaps of your audience’s reactions
Track your audience’s attention
Adapted to scripted and non-scripted content